Meet the team.

Together we bring creativity to communities in need.


We are a Brick Collective.

The Brick Collective is a family of companies connected by our shared value for creative play. Each company brings unique expertise and resources to advance our social mission. Soho Impact is the glue that binds it all together.




    Jungju Jay Kim Founder & Chairman Jungju is the founder of Nexon and CEO of NXC Corporation. He is lauded as one of Asia’s most distinguished entrepreneurs and helped South Korea gain solid footing as a global leader in the online gaming industry. NXC supports next generation digital technologies and actively participates in community-based outreach and cultural projects. Jungju serves as SOHO Impact’s Chairman of the Board.

    Priya Bery CEO & Board Member Priya has a passion for building bridges and catalyzing partnerships to bring solutions to tough global challenges. Her journey has spanned the sectors from creating the business response to the AIDS pandemic, to using entrepreneurship to drive positive change in the world at Virgin Unite, scaling a mission-driven business at TOMS, and now charting the path for SOHO Impact. A busy mom of two – Priya doesn’t go a day without play.

    Anne O’Connell Director of Giving & Operations Anne has over twenty years experience leading Merchandise Planning and Finance for retail companies like Disney, Sears and TOMS. While at TOMS, she transitioned to a new role to lead the company’s global Giving Trips program. In this role she worked with TOMS’ network of NGO partners across the globe to connect TOMS staff and community of supporters with the company’s social mission. Anne is now leveraging her experiences in business and social impact to develop the giving strategy and processes for SOHO Impact.

    Sun Min Camilla Park Asia Program Manager Camilla’s 10-year career has been driven by a single purpose- creating social impact. She has put mission into practice in a wide spectrum of fields, ranging from banking to non-profits. Prior to joining SOHO Impact, she led investment projects at Change Ventures, a social venture accelerator based in Thailand. Prior to that, she worked for SK Group in Korea, leading the company’s CSR strategy as well as launching Asia’s first corporate-led social enterprise fund. At SOHO Impact, Camilla is paving the way to build new and exciting partnerships in Asia to nurture the next-generation leaders in the region.

    Jonathan Lang Storyteller & Project Manager Jonathan uses visual storytelling as a means to amplify awareness of social justice issues. As a comic book author, award-winning filmmaker, social media professional, and former teacher, Jonathan has worked with a wide array of clients from film festivals to a skateboarding fashion brand. Jonathan developed his community-building strategy in the brick and mortar space as a former owner of Brooklyn’s first coffee shop/video store. He now focuses on empowering individuals to tell their stories in order to make the personal, universal. As a father, he enjoys channeling his creativity towards building towers and tunnels with his son.

    Bruce B. Heller Builder-in-Residence After drawing for 20 years in the animation industry, Bruce began designing LEGO models independently on commission as Cornerstone Brick Designs. He has worked closely with the LEGO fan community, artists and children all over the world, fostering creativity and teaching building techniques for short-term projects and instructional courses. SOHO Impact gives him the opportunity to share his passion for creativity with young people through collaborative events and partnerships.


Partner with us.

We’re excited to work with partners that share our values for free play and have
first-hand experience in serving communities.